Read time: 4 mins
In this week’s issue, I want to talk about what “Micro Automated Systems” are and how incredibly invaluable they are to a Local Small Business Consultant or Digital Marketing Agency Owner…
I’m sure by now you’ve heard me mention “Micro Automated Services” numerous times…
This is NOT that!
“Micro Automated Systems” are built 100% on software as a service.
So with that in mind…
Let’s dive in!
What Are “Micro Automated Systems?”
So like I said previously…
I believe that I have coined the term, “Micro Automated Services”, a couple of years ago.
That term or phrase refers to digital marketing services that have a low barrier of entry…
Meaning, they are typically priced at a couple hundred dollars per month or less, usually around $100 per month.
They also typically use digital assets that have been created one time for a specific niche/industry and then can be reused for multiple local small businesses.
For example, you might have an image pack for Dentists…
That image pack can be used for Dentist A in Las Vegas and also for Dentist B in Las Vegas or in another city…
Essentially making them scalable.
“Micro Automated Systems” are similar in that they are built one time and can be reused for multiple local small businesses…
But here’s the kicker…
Most Micro Automated Systems can be built one time FOR ANY NICHE OR INDUSTRY and reused for multiple local small businesses!
How is that possible?
Because Micro Automated Systems are “built” in software…
And the software carries out tasks that are universal for most local small businesses.
So most of the Micro Automated Systems can be used across multiple niches/industries.
Here’s a rundown of some “Micro Automated Systems”…
- Websites
- Sales Funnels
- Email Marketing
- Appointment Booking
- Birthday Marketing
- Customer Referrals
- Reviews
- Etc.
Why Provide “Micro Automated Systems”
There are several reasons to provide Micro Automated Systems to local small businesses…
But the best reason is because…
They run on software!
That means that you can safely assume that they will work as expected…
Like clockwork!
Of course that’s also assuming the “Micro Automated System” has been built correctly…
And isn’t “buggy”…
Meaning, it has been thoroughly tested and delivers the desired outcome(s).
The bottom line is that software is PREDICTABLE!
So it should then yield predictable results.
And of course those “results” will vary depending on what the Micro Automated System has been built to do.
Let’s look at “Appointment Booking” listed above as an example…
If you have a Micro Automated System built to do appointment booking…
Then all that it will do is, you guessed it! 😉
Book appointments and NOTHING ELSE!
And all of it is happening automatically through the magic of “programming.”
Where To Build “Micro Automated Systems”
There are a lot of different ways to build Micro Automated Systems…
You can do any one of the following…
- Program (or Code) it from scratch
- Find a specific software as a service (SaaS) that already does the task
- Or find a software as a service (SaaS) that has the capabilities to do several tasks
The first way, you need to either be a “Programmer” or “Coder” to do it yourself or…
You need to hire a Programmer or Coder to do it for you.
Either way, it can get very pricey!
The second way, you will likely have to pay a monthly fee that may or may not be reasonable…
Which could significantly cut into your overall profits.
The third way, you will still likely have to pay a monthly fee…
But if the SaaS can solve multiple problems a local small business may have…
Then it’s capable of offering multiple solutions too!
Meaning, that you can get “more bang for your buck” so to speak…
Which, I think you can see that it’s the most attractive option.
And right now, in my opinion there’s no better SaaS available to Local Small Business Consultants and Digital Marketing Agency owners than HighLevel!
HighLevel is like having a Swiss Army knife!
A Swiss Army knife has anywhere from 4 tools to as many as 38!
As of this writing…
HighLevel has 16 different “tools” in its arsenal…
With many more to come!
And the best part is how reasonable it is…
You can get access to all of these tools for as little as $97 per month!
Where some SaaS that have been specifically built to do just one task…
Can easily be $297 per month or more!
So I think you can see why I believe HighLevel is the best SaaS you can build out your “Micro Automated Systems” on simply due to its versatility.
How To Sell “Micro Automated Systems”
Now that you know exactly what “Micro Automated Systems” are…
And what your options are for building out your “Micro Automated Systems”…
It’s time to look into the third part of the equation…
How to sell your “Micro Automated Systems.”
The best part…
Most, if not all of your Micro Automated Systems will sell themselves!
Because you can set up demonstrations of how each of them work…
And once a local small business owner sees a Micro Automated System in action, usually it’s a done deal!
Basically, it sells itself!
Plus if you stick with the “micro” aspect of these automated systems where you only charge a couple hundred dollars or less per month…
It quickly becomes an irresistible offer!
In fact, there are several companies out there who have built their entire business model on the HighLevel SaaS framework.
So if they’re seeing success in doing it, you can too!
Does that mean “Micro Automated SERVICES” are obsolete?
Absolutely, NOT!!!
Not by any means…
If anything, “Micro Automated SYSTEMS” simply amplifies Micro Automated Services.
And that’s why I believe if you’re a strong proponent of Micro Automated Services…
Then Micro Automated Systems should be the perfect compliment!
I know sometimes it can be tough to justify paying for this or paying for that in your business…
Especially if finances are tight or you don’t have any (or not enough) local small business clients (yet)!
But if there’s one thing I’m certain of…
It’s that software is the future.
And the best part is that it solves two problems for you…
Besides being a great resource for adding additional revenues for your local small business clients…
All of the “Micro Automated Systems” you can offer can be deployed in your OWN BUSINESS to help you GET (MORE) local small business clients too!
It’s a WIN-WIN in my book.
See you next Monday!
1. Free your time and scale your Digital Marketing Agency without increasing your workload by getting easy to sell recurring clients in 8 weeks or less here.
2. Build better, faster “Hybrid Sales Funnel Websites” which are proven to reduce bounce rate and generate more leads & sales here.
3. Easily schedule & recycle 18,000+ images in over 101+ niche/industry specific image packs here.
4. Use these high quality professionally designed social media image packs in over 101+ niches/industries here.
5. Level up your knowledge through training programs & done-for-you digital assets specifically for Local Small Business Consultants and Digital Marketing Agency Owners here.
6. Turn your social media profiles into lead generating landing pages here.
7. Remove the complexity, confusion, and overwhelm when it comes to connecting all the tech with sales funnels, email marketing and paid ads here.
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